Product pages that show how it works

Now shoppers can see what's inside your product, even if they never read the spec table.

So they understand why yours costs more, without a video shoot or a 3D studio.

Your filter has three stages. The cheap one has one. On the product page they look the same: a white cylinder and a bullet list nobody reads. Shoppers pick the cheaper one, or they ask the same question in support for the hundredth time.

What you want is for a shopper to see the difference: turn the dial, pour the water, watch it work.

Every shopper who can't see what makes yours better is a shopper the cheaper listing wins.

You shouldn't have to choose between a clear product page and a big production budget

Ask anybody how to explain a product and they'll tell you to make a video or hire a 3D studio. Those cost real money, and they still don't let the shopper touch anything.

There's a better way

Product Pages That Show How It Works interviews you about your product, takes every number from your own spec sheet, then builds a cutaway of the inside that shoppers can play with. It never invents specs, test results or "% better" claims.

Imagine

• a shopper turning the dial on your product page and seeing exactly what changes.
• fewer support emails asking how it works.
• listing images that explain the inside, not just the outside.

Perfect for makers, DTC brands and store owners selling products with a mechanism

You'll be able to

• Show what makes yours different (so shoppers see it, not just read it)
• Answer the top support question on the page (before they email you)
• Get still images for every listing (for marketplaces that only take images)
• Keep every claim backed by your specs (nothing invented)

Everything you get

• A guided interview about your product and shoppers' doubts
• An interactive cutaway in one HTML file
• Still images in two or three telling states
• Plain instructions for your store and listings

What's inside

• Product Pages That Show How It Works skill The interview, spec check and build steps Sulla follows, on top of the Anatomy drawing kit.
• Anatomy drawing kit Ryan's open-source (MIT) kit for crafted, interactive isometric figures, hosted in Sulla.

What it needs

Runs on Sulla Desktop (it builds and checks the figure inside Sulla's own sandbox). Works with the AI model you already use. Putting it on your site still needs you or your web person.

Nothing to lose

It's free. Don't like it? Remove it in one click and everything it added comes off with it.

Are you ready for shoppers who see what you built?

You sweated over the part inside that makes it better. Your product page should show it.

One of the quotes I live by: "The best time to plant a tree was 20 years ago. The next best time is today."

Get Product Pages That Show How It Works today, because your product deserves to be understood.

Jonathon Byrdziak, Founder, Sulla

Get Product Pages That Show How It Works · Free